One of the areas that I have had considerable success with clients is that of weight control. My approach with clients has been very effective, so much so that a local newspaper reporter challenged me to help him lose weight.

During the initial consultation Clive informed me that he had tried hypnosis before but with no real success and that he was quite skeptical about getting his weight down. As for reducing his weight in time for the summer, that was just not realistic in his eyes.

Just to make the challenge more interesting Clive was going to write a weekly article on his progress and publish it in the local paper every Monday. The programme for Clive started at the end of January and consisted of an intake interview where we structured the therapy best suited for Clive. This was followed by 3 sessions of hypnosis, each two weeks apart. I explained that progress would be sporadic and that some weeks there would be no change and other weeks would result in some staggering reductions in weight. In his report on Monday April 19th 2004 Clive wrote...

The latest loss brings to 34lbs the overall amount I have shed since starting my hypnotherapy course in late January. I feel good reporting to work colleagues that I'm moving in the right direction again.

His article went on about the support he received and how he was determined to keep the habit of boredom snacking at bay. He finished that week's article with the following...

Looming on my horizon next month is a European holiday. Can I refrain from those French sweetmeats or German sour cream basted beef Stroganoffs or other continental delicacies?

The picture on the right is Clive holding 20 x 2lb bags of sugar - equivalent to the weight reduction in almost 4 months.